FULL ONE - HISTORY AND COMMITMENT

At long last a label that deserves its name. This is the journey of Full One throughout the hip-hop planet. This is the unique contribution of a Belgian citizen born in Vancouver, Canada, who now lives in Geneva, Switzerland, to this ever marching movement.

Special signs? An unfailing commitment to the original ethics of hip-hop (artistic integrity, independence from the big-money business, a critical approach towards the world, a strong positive impact on himself and on the rest of the community). An unshakeable perseverance and the ability to take strong initiatives, even in the birthplace of rap by producing New York's artists from his Geneva office. A real accomplishment, which led Full One into working with well established artists who inspired him while he was still a passionate kid discovering hip-hop.

From the time it started importing and exporting vinyls in a world still hostile to rap music until now where hip-hop is everywhere, including in its most 'Bling' forms, Full One never lost its soul. A soul still independent, reluctant to major corporations and deeply rooted in its past, all the while looking forward to inventing the future of hip-hop.

By Nic Ulmi (journalist)

FULL ONE RECORDS IN A FEW DATES

1997 : From Tdc Distribution, Full One Management is born
1998 : Official launch of the company and first music production
1998 : Creation of the website : www.fullone-management.biz
1999 : The structure is now official. Full One Management is active
1999 : DJ Man (Belgium) is the first artist signed by the management company
2000 : DJ ND (Belgium) signs with the management company
2001 : Redesign of the logo by Clyne (Ewing 33)
2002 : Mister Aul (France) joins the management company
2002 : First CD album
2002 : First company-sponsored party
2003 : First vinyl production
2003 : Signing of Jesse Al Malik (USA)
2003 : Signing of DJ Skwad (Belgium)
2004 : Signing of Soul-J (USA)
2005 : End of his contract for Mister Aul, who officially leaves the team
2005 : Agreement to sell online music (iTunes, Napster, SFR, etc.)
2005 : First music video: direction and co-writing
2005 : Redesign of the logo by Diss
2006 : End of his contract for Dj Man & Dj ND, who officially leaves the team
2006 : Creation of the Management Division and of the Production Division
2006 : Creation of the first audio sampler, in order to promote unsigned artists
2007 : First "Collector" edition
2009 : 10th years anniversary of the label
2009 : New graphics: new logo by Sozyone Gonzales, Serval & Diss
2009 : Complete redesign of the label's website
2009 : Activation of the following URLs: fullone.org - fullone.be - fullone.ch - fullone.de
2009 : Creation of the first audio sampler: "Stencil + Cover"

FULL ONE RECORDS - COLLABORATIONS AND FEATURINGS

Belgium :
Akro, L’enfant Pavé, Omix, Seg, Dj ND, Dj Skwad, Dernière Epok, Gringo, Dj Noise P.,
Nygma (5Bioz), Modal, Maelstro M, Dj A-Tomik, Sly D., P.50, La Dissidence, Dj Man, Dj Kc, CNN, Dj Lefto, Manza, Dj Keso, P.50, Arsenal Vocal, Le Saint, Joka Leg, Dj Man, Ekol U., Dj Unikxxs, Dj Kaine, Tcheou, Starflam, Nino (TST), Initfada, Defi J, Noe, Dj Grazzhoppa, Shed, Manza, Le K, Dj Mig One, Rival, Baloji, Ironie (Foster Fox and Xtra Large), Dj Daddy K, Kaer, Tonystone, OZ (Street Fabulous), Dj Dysfunkshunal (Killa Tactics)

United States :
King Solomon, Infamous Mobb, Jesse Al Malik, Lil Dap (Group Home), The Animal Crackers, Soul-J, Havoc (Mobb Deep), Tragedy Khadafi, Nature, Blaq Poet (Screwball), Agony, Sope The Alabama Boy, Fam Gems, Guru (Gangstarr), Lone Catalysts, Nardo, Littles, Dj Kool, Scorpio (Grandmaster Flash & Furious Five), Main Flow (Mood), Masta Ace, Tribeca, L.i.f.e Long, Dj Yooter (Heavy Hitters), Dj Camilo (Beatnuts)

France :
Fanatik, Al Iman Staff, Dj Asfalte, Kool Shen, Oxmo Puccino, Dj Spank, Leeroy (ex Saïan Supa Crew | Explicit Samouraï), La Rumeur, Get Large, Namor, KN, Akhenaton (Iam), Rockin’Squat (Assassin), Casus Belli, Fisto, Dj Atom, Guan Jay (Drumbrothers), Dj Duke (Street Trash Records), Dj Fab (Underground Explorer / Hip Hop Resistance)

Germany :
Tedd Burner, Dean-A4, Dj Hard2Def, Dj Reg, Dj Stilex, Dj Illegal (Snowgoons)

Switzerland :
Sonoblast (Sark & Mik), Soul-J, Dj Ken, Dj Lo’, Dj Green Giant, Dj Skip, Le D.U.O, Baby Blu, Dj Ace, Dj Vincz Lee

England :
Buttercuts

Italy :
ESA, Paura

Finland :
Sakke, Kimibro

FULL ONE RECORDS - 10 FACTS...

01. Hip Hop production label
02. Independent and self-managed structure
03. Headquartered in Switzerland but with an international network
04. Production ethics based on the original values of the Hip Hop movement
05. More than a hundred partnerships over a ten years period
06. Production of more than twenty items
07. Sponsoring of more than thirty events around the world
08. A distribution network covering four continents
09. A presence on all majors' online music store
10. Creator of the first "Cover & Stencil" (album that transforms into a Stencil)

FULL ONE RECORDS - A FEW NUMBERS...

159 published titles
19 albums produced
37 distributed references
50’000 albums sold (production and import-export)
122 collaborations with artists from around the world

# Photo credits : Full One: François Wavre (Rezo)